Another big crypto deal in music, as Opulous inks NFT partnership with Japanese giant LINE ...

Another big crypto deal in music, as Opulous inks NFT partnership with Japanese giant LINE ...

Photo by Marcela Laskoski / Unsplash

There have been plenty of headlines around NFTs in 2021, of course – with artists selling Non-Fungible Tokens for millions of dollars. There’s also been other major stories, like UnitedMasters’ recent deal with Coinbase, allowing indie artists to get paid in cryptocurrency.

One of the earliest movers in this space was Opulous, which specializes in tokenized music assets, particularly NFTs that offer buyers a share of a song / recording’s future royalty earnings.

After launching back in February via the co-founder of distribution and services platform, Ditto Music, Opulous (operating as BlueBox) then powered the first ever split music copyright sale by artists via NFTs.

Since then, Opulous, built on the Algorand blockchain, has raised millions of dollars and inked partnerships with big names in crypto such as Binance and Republic – deals which have in turn led to partnerships with artists like Lil Pump and Lil Yachty.

(Speculation is now rife over who the next big-name artist to work with Opulous will be: apparently, whoever it is, they’ve got over 40 million monthly listeners. The platform’s founder is certainly confident about the caliber of artists and investors now coming on board; he suggests that Opulous will “be the biggest music platform since Spotify”.)

Today (October 26), there’s more big news: Opulous has announced a new agreement with tech giant LINE Corporation via its Tech Plus division. LINE is the owner of Japan’s biggest messaging app (LINE) as well as the nation’s biggest domestic streaming platform (LINE Music).

The NFT Town

The NFT Town